Category Archives: Experience Marketing

Martha O’Gorman: Putting Fun into Taxes

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Quick, what’s the first word that comes to mind when you hear the words tax office?

I’m going to take a wild guess and assume that you didn’t say fun. But there is one unique retail tax preparation firm that was founded on the idea of creating an atmosphere of fun in its franchises, and the creative marketing campaign they employ complements this idea – while establishing brand recognition that outshines the competition.

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Cynthia Hardy Young: From a Public Housing Project To Global Business Success

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In today’s podcast, Maribeth interviews Cynthia Hardy Young, former C-Suite executive, and now founder and CEO of Pivot Global Partners, a global consulting firm that has helped to raise company performance in many organizations. After her start growing up in a public housing project to global business success, Cynthia truly inspires.

Learn about the importance of customer connection in making tailor-fit solutions for companies in different fields, and the value of diversity in innovation and success in business.

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Chris Tieri: Achieving Your Goals thru Grit and Relationships

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If there are two words that clearly define Chris Tieri, that’ll be grittiness and tenacity. But it’s the relationships she forges with clients that truly have brought her success.

In this week’s episode, Chris brings us back in time when she had to brave the rain to make anappointment with a creative director she’s been following for so long. She’ll show us why sometimes, talent and skills can only do so much.

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Joanna Bloor: Using Your Curiosity to Achieve Important Things

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Quick question: What are you curious about?

If you’re going to ask our guest, Joanna Bloor, you’ll be surprised at what she’s bringing to the table.

As someone who was compared to or associated with Bette Midler, Tony Robbins and Steve Wozniak, Joanna opens up our episode with a list of topics she’s curious about: the impact of millennials, the next phase of the Internet and 3D printing.

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Trish Carr: Public Speaking is Fueled by Butterflies – How to Use Yours

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Are you scared of public speaking?
Do you find yourself trembling at the thought of talking with a large group of people or a close-door meeting with a valued client?

You’re not alone. Even seasoned speakers feel the same way and our special guest, Trish Carr, will tell you how to handle it.

Join her as she discusses her best-selling book, “It’s Just A Conversation”. Discover her tips for effective selling,

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